Three New Leadership Roles for CXM Firm Merkle

In London, dentsu-owned customer experience management (CXM) company Merkle has promoted three execs for newly-created UK and Ireland executive leadership roles. Among them, Clare Morgan is promoted to Chief Client Officer.

Merkle specialises in delivering personalised customer experiences across platforms and devices, using an understanding of consumer insights to drive hyper-personalised marketing strategies. Morgan (pictured) takes up her new position after six years leading the UK Client Services team. Before this she was Client Director at Comet Global Consulting, and she spent seventeen years at data and marketing services firm Acxiom, latterly as European Client Services Director. In her new role, she will be responsible for service excellence across experience and commerce, analytics, B2B and consulting.

In addition, Mark Jones has been promoted to Chief Growth Officer, from VP Client Services, with a focus on driving growth for Merkle CXM UK&I, while analysing opportunities from wider dentsu integration. He spent the last seven years at Merkle, leading senior client stakeholder relationships and P&Ls across large regional and global brands. Finally, Stephen Derbyshire will move into the role of Chief Solutions Officer, responsible for design and implementation of integrated solutions across the company, and supporting the wider growth team.

The three will now work closely with the UK Head of Strategy & Transformation, Niyi Duro-Emanuel, to identify, agree and design strategies to support existing client expansion. UK CEO Anne Stagg comments: 'I am delighted to promote such fantastic existing talent to support our clients to deliver their customer experience transformations. Clare, Mark and Stephen have driven incredible growth at Merkle, helping clients navigate the complex data and technology decisions our clients are required to make as they change their organisations to meet customer expectations'.

Web site: www.merkle.com .