Tribal Fusion

January 15 2010

Digital marketing solutions company Tribal Fusion says it has tripled the size of its European team since November 2009. Key appointments are George Odysseos as Director of Publishing and Data and Doug Conely as Director of Strategy and Analytics. The London-based subsidiary of Exponential Interactive, Inc is continuing its UK and European expansion, and has also hired execs for its sales, account management, finance and marketing functions. Odysseos is a qualified accountant, with experience from start-up company Deal Group Media; Blue Lithium, where he was Finance and Operations Director and helped launch the company in Europe; and subsequently Yahoo! Europe, as Head of Media Buying, following its acquisition of Blue Lithium. Conely is also a veteran of Yahoo! Europe, which he leaves to take up the new position: he was the Internet giant’s Director of Corporate Development and then its Director of Ad Product Marketing. He will now be responsible for overseeing marketing, research, analytics and product development, taking ownership of leading the company’s analytics team. Tim Brown, European General Manager, says both arrivals have ‘a wealth of relevant industry experience behind them’, and adds: ‘We’re pursuing an aggressive growth strategy in the UK and Europe... By growing the European team by three times within just two months, we are making a significant investment in the market and so are well positioned for 2010 and beyond.’ Web site: www.tribalfusion.com . Printer-friendly version of this article. Email this article to a friend. Register for News emails