In Australia, Quantum Market Research has appointed Adam Rowland as Research Director.
South Yarra, Melbourne-based Quantum is a market and social research agency that specialises in Australian culture and insight.
Founded in 1969, the firm uses qual and quant techniques, as well as attitudinal and behavioural research methodologies. The firm’s AustraliaSCAN and YouthSCAN social trends monitors offer insight into how Australians think.
Rowland joins with more than 10 years’ experience working across a full range of market and social research methodologies for public and sector clients. For the past four years, he served as a Director at the Ipsos-Eureka Social Research Institute, prior to which he worked as a Consultant at Colmar Brunton.
In his new role, Rowland will be responsible for driving the growth of the business.
