The Foundation for Transparency in Offshoring (FTO) has appointed Tom DeRuyck - President of Belgian market research association BAQMaR’s Steering Committee - to its Board of Advisors.
FTO was founded last year by Tom Anderson - who is Managing Partner of the research consultancy Anderson Analytics.
The organization aims to educate research buyers and suppliers on the practice of offshoring, and establish offshoring disclosure standards for firms that deal with clients’ customer survey or database information.
Alongside his BAQMaR role, DeRuyck is Senior R&D Manager at InSites Consulting - a firm he joined five years ago as a Research Executive/Consultant. He specializes in new interactive (qual) research techniques such as online discussion groups, bulletin boards, research communities, blog research and user-created brainstorms, as well as mobile research.