In the UK, Synovate has appointed Celine Varloud as Research Manager in its Consumer Goods research team.
Varloud joins with more than three years’ research experience, specialising in FMCG innovation (concept, product and flavour tests), and brand strategy.
Most recently, she was a Senior Research Executive at MarketTools, responsible for managing single and multi-country projects. Before this, she was a Research Executive at TNS Research International, having joined in 2007 on the firm’s graduate programme.
In her new role, Varloud is responsible for managing and developing accounts in the consumer goods sector.