In the US, former Cambiar Partner Bill Guerin has joined online panel and survey technology firm Toluna as North American Head of Sales.
Guerin joins with around 16 years’ market research experience. Most recently, he worked at MR industry change management consulting firm Cambiar, where he led the Sales Performance Consulting practice.
Prior to this, he spent nearly four years at TNS as EVP, Client Solutions, and earlier he held senior sales roles at Total Research and Harris Interactive.
Before entering the marketing research sector he spent 16 years at global energy company PPL, rising to Director of Sales and Marketing.