Sundance

January 19 2012

London-based brand-building agency Sundance has appointed Richard Gush as Project Director, drawing on his experience of working with global consumer technology brands to develop the company’s offering in this sector. Formed in 2002, Sundance offers a range of services focused on consumer insight and strategic planning, including market research, innovation, brand and design planning. Gush joins from Basis Research, where he conducted international fieldwork and in-home trials and usability studies. While there, his role involved managing key client relationships, particularly with telecoms providers. Before this, he was a Qual Consultant at TNS Research International, working with clients in the financial, technology and consumer sectors. He began his career as a graduate trainee at TNS Global. Account Director Jessica Bower states: ‘Richard has substantial international experience in a wide variety of markets and brings a wealth of knowledge to tap into. We look forward to working with him to develop new areas of growth for the company.’ Web site: www.sundancelondon.com . Printer-friendly version of this article. Email this article to a friend. Register for News emails