MRWho - People and skills in Market Research

Issue 7 - October 2002

MRWho is the first supplement to DRNO, subtitled 'People and Skills in Market Research', and looking at recruitment, training, salaries and benefits, loyalty, teambuilding and all other aspects of human resources for the MR profession.

Occasionally we'll find excuses to talk about other aspects of MR - this month's leader is about how agencies can get to know buyers, for example, but follows up the August article on what it's like working clientside, which was more obviously MRWho material.

MRWho has about 800 subscribers including a majority of the bosses of major UK agencies and around 200 blue chip clientside researchers. It's free and comes in a .pdf format so most people print it out, although you can read it on-screen if you prefer. The October edition was published on 1/10/02 and is available for download from this site (see bottom right) - you'll need a password and for this you'll need to subscribe. If you'd like to, just email us and say so, giving us your email address (and those of anyone else there who wants it), your JobTitle(s) and the name of your company - this will only be used for our own stats, ie so we can give advertisers general information about the types of people reading it - and for our own analysis / edification. Re confidentiality of this: we are MRS members and you know the drill!

If you're not in an HR function and you think your company's personnel or training people would be interested, please let them know - there is no limit to the number of subscribers per company, of course.

Mean Salaries for Research Roles


arrow   Breaking the Ice with Blue Chips - the concluding article on the views and requirements of clientside researchers, based on 20 hour-long depth interviews this summer
arrow   Seasonal patterns of recruitment in the MR industry, 2000-2
arrow   Ten Tips for researchers attending job interviews - from some of the sector's specialist recruiters
arrow   Information on training courses in October
arrow   News of senior level and international appointments and vacancies
arrow   TV Researchers on why they Love and Hate their jobs

    Downloadable version: enter your password below to begin downloading. Passwords are available free by emailing your name, JobTitle, Company and email address to MRWho - we guarantee these details will only be used for our own stats and for admin, eg to advise you of a change of procedure. Links to extra online features will appear here shortly


Contents / blurb for previous issues:

August '02 Edition
July '02 Edition
June '02 Edition
May '02 Edition
April '02 Edition