Medefield Appoints for Senior Roles in US and UK

Online physician data collection specialist Medefield has appointed Drew Seath as President of its US operation and Iain Findlay as MD of its London-based unit.

Medefield provides global physician and related HCP fieldwork services through its respondent community of more than half a million physicians in over 100 countries.

Earlier this year, the firm launched MedeQual, combining its global community of over 450,000 physicians with access for clients, moderators and respondents across the world.

Seath joins with more than 20 years' research experience in client, agency and data collection supplier roles. Most recently, he worked at New York-based custom research firm BuzzBack as SVP, Business Development. Prior to this, he led several business units at Greenfield Online, including the firm's European, Canadian and US major account s business. He was previously SVP Internet at Gartner.

Findlay joins with more than 25 years' healthcare research experience gained in both client and supplier roles including MD, senior sales and marketing and product development positions. He worked for a number of healthcare organisations including Quintiles and GSK. He was previously MD of medeConnect Healthcare Insight, part of Doctors.net.uk Group, and prior to that was Director of eSolutions at Innovex.

'Both Drew and Iain are dynamic leaders whose knowledge and experience make them valuable additions to our team,' stated Group President Asif Javed. 'I'm confident they will lead our US and UK businesses to continued growth in services, clients and quality.'

Web site: www.medefield.com .