New Service Promises Quality Qual with Physicians

Online physician data collection specialist Medefield has announced the launch of MedeQual, combining its global community of over 450,000 physicians with high quality access for clients, moderators and respondents across the world.

The new service uses high quality audio and video links to give access to 'the ideal respondent and moderator pool'.

Group President Asif Javed comments: 'Often qualitative physician market research is conducted in studio facilities across a few major cities using video streaming - this severely restricts recruitment of physicians with respect to finding those who are relevant and willing to travel at a given time. MedeQual provides a solution which enables our clients to reach a much broader group of physicians and moderators in a more flexible manner; this can only help in increasing the profile and quality of qualitative research in healthcare.'

Medefield has capabilities in the US, Canada, Europe, Central/South America and Asia, and claims to conduct more global physician surveys online than any other agency. Web site: www.medefield.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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