Confirmit and Futurelab in CEM Partnership

Online MR software company Confirmit has partnered with customer-centric consulting firm Futurelab, allowing both companies to offer an enhanced portfolio of customer experience management (CEM) services and solutions to businesses across Europe.

Brussels-based Futurelab helps businesses tune their strategies, systems, 'people processes' and KPIs towards a customer-based approach; and offers 'CustomerScans', an audit of a company's customer focus with recommendations for improvement.

Through the partnership, Confirmit's Voice of the Customer and Voice of the Employee solutions will be combined with Futurelab's consulting expertise, to offer a 'best-of-breed' approach to the creation of customer experience programmes.

Tim Hannington, EVP, Confirmit, comments: 'We are delighted to be joining forces with Futurelab to help companies improve customer acquisition, retention and advocacy', and says the firms have had 'great results' from the projects on which they have already worked together.

Futurelab's Managing Partner Alain Thys adds: 'I am confident that together we can help many businesses across EMEA differentiate themselves from the competition through the customer experience they provide, and improve the bottom line in the process.'

Web sites: www.confirmit.com and www.futurelab.net .