Borderless Access Adds Four to Senior Sales Team

Agile research solutions and panels firm Borderless Access has appointed James Robinson, Pradipta 'Paddy' Bhattacharjee, Ashok Veetal and Lauren Tuch as new members of its senior sales team in the US, UK and MENA regions.

Borderless Access provides quant and qual insights for a global clientele of MR firms, ad agencies, consultancy firms and enterprises via tech solutions BA Health, BA Insightz, BA Smartech, and BA Connect, along with access to its more than eight million panellists across 40 global markets.

Robinsonjoins as Senior Director, Business Development Lead for Consumer Insights Solutions UK and Europe, having previously been a Senior Client Consultant at DVJ Insights, and VP Client Development UK at PRS IN VIVO, as well as holding insights roles at companies including Kantar, Nokia, Research Insight and MMR. Bhattacharjee joins as Business Development Leader for Healthcare and Analytics in the UK market, with more than twenty years of experience gained at healthcare specialists such as Lumanity, Real Chemistry, M-Brain, and Frost & Sullivan.

Veetal has been named Associate Vice President, Client Development for Consumer Insights Solutions, UAE and KSA. He was previously Senior Director at 4SiGHT Research & Analytics, Group Account Director at TNS Middle East & Africa, Consumer Insights Manager at Emami, and worked at Nielsen. Tuch is Client Development Lead for Consumer & B2B community solutions in the Americas, with an MR background across consumer packaged goods, entertainment, technology and healthcare, working for firms including Kantar and Dynata.

CEO Ruchika Gupta comments: 'We believe that to successfully broaden our reach and to introduce our proprietary solutions to Fortune 50 companies, we need a robust sales team that can spearhead our growth. The recent hiring of these four exceptional individuals underscores our commitment to delivering innovative solutions to our clients and accelerating our expansion efforts. We are thrilled to welcome them on board'.

Web site: www.borderlessaccess.com .