In the UK, recently formed medical market research agency Purdie Pascoe has appointed former GfK Healthcare Research Director Lindsey Bernal.
Bernal joined GfK in 1993, working in the medical device-focused team for four years, before moving to Martin Hamblin in 1998. She re-joined GfK in 2004, since when, she has worked for both medical device and pharmaceutical clients.
‘Lindsey brings with her a wealth of skills and experience,’ says Co-Founder Marianne Purdie. ‘Her appointment will enhance the services that we provide to our medical devices and diagnostics clients.’
Purdie Pascoe was launched in April by former Synovate Healthcare Execs Purdie and Guy Pascoe. The London-based firm, which provides qual and quant research to the medical device and diagnostics industries, is online at www.purdiepascoe.com .
In the UK, recently formed medical market research agency Purdie Pascoe has appointed former GfK Healthcare Research Director Lindsey Bernal.