Rentrak Corporation

April 13 2010

In the US, digital media measurement and research company Rentrak has hired David Paiko as Vice President of Business Development for its Home Entertainment Essentials (HEE) division, working with the firm’s studio, agency and video game partners on services including POS tracker Home Video Essentials, DVD / Blu-ray Disc monitor Retail Essentials, and the Video Game Ad Monitor. Based in Los Angeles, he will report to Christopher Roberts, Rentrak's Senior Vice President of Home Entertainment Media & Digital. Paiko has more than fifteen years’ experience in the film and home entertainment industry including spells at ACNielsen and VideoScan, and as a consultant. Christopher Roberts, SVP of Home Entertainment Media & Digital, comments: ‘David's diverse roots in home entertainment provide the exact experience needed to lead the development of this growth area.’ Rentrak is headquartered in Portland, Oregon, with additional offices worldwide in Los Angeles, New York City, Miami/Ft. Lauderdale, Argentina, Australia, Canada, France, Germany, Mexico, Spain and the UK. Web site: www.rentrak.com . Printer-friendly version of this article. Email this article to a friend. Register for News emails