B2B International

September 2 2010

B2B International has appointed Guan Jingyuan as Research Executive in Beijing, and Cristin Malone as a Research Analyst in New York. In addition to its Beijing and New York offices, the Manchester, UK-based firm has operations in London and Shanghai. Qual specialist Jingyuan joins from Shell in London, and earlier in her career undertook research projects for clients across a number of different industry sectors including fine chemicals, education, agriculture and renewable energy. Malone previously developed syndicated multicultural attitude and purchase behaviour reports, and conducted primary research for cable, satellite and telco operators, TV networks, Internet companies and technology developers. In her new role, she will analyse both qual and quant data, design questionnaires, moderate and manage online focus groups, and develop client presentations. ‘We are delighted that we’re strengthening our North America and Asia Pacific teams,’ states Director of International Operations, Matthew Harrison. ‘As the number of clients grows, so too does the need for more experienced and talented researchers.’ Web site: www.b2bInternational.com . Printer-friendly version of this article. Email this article to a friend. Register for News emails