Sundance

October 21 2010

In the UK, brand building agency Sundance has appointed Leeat Racs as a Project Director in its London-based team. Formed in 2002, Sundance has more than 15 years’ industry experience of market research, innovation, brand and design planning, and focuses on consumer insight and strategic planning. Racs joins with five years’ combined quant and qual experience. Most recently, she was an Account Manager at Simpson Carpenter in the UK, prior to which, she worked for Open Mind Research in Australia. In her new role, Racs will work across the Sundance client base and report to agency co-founder Daniel Dumoulin. ‘Sundance has grown 50% in the past 12 months and has practically doubled its headcount,’ states Dumoulin. ‘It is vital that all additions to the team are the best qualified as well as the best cultural and strategic fit, and we are delighted that Leeat meets all three of these requirements.’ Web site: www.sundancelondon.com . Printer-friendly version of this article. Email this article to a friend. Register for News emails