The National Readership Survey (NRS), which provides readership estimates of the number and nature of people who read Britain’s newspapers and consumer magazines, has appointed Daphna Karger as Client Services Account Manager.
NRS is a non-profit-making, commercial organisation funded by the NPA, PPA and IPA.
Karger joins from ad industry systems and software provider Donovan Data Systems, where she worked as a Client Service Business Analyst.
In her new role, she will apply her experience to creating and delivering bespoke NRS workshops. Karger will report to Craig Houston, Head of Client Services, and will help the team to develop its education programme.
Houston comments: ‘Daphna’s strong customer relationship skills and passion for the media industry really stood out. I’m delighted she has joined our established client services team; her background and knowledge will be integral to the ongoing promotion of the NRS as an essential and invaluable resource in the planning, buying and selling of the major print media.’