InsightExpress

August 12 2008

In the US, digital marketing research agency InsightExpress has expanded its Digital Media Measurement team with the appointments of Ashley Rusk, Stephanie Kung, Staci Cohen, Sherman Low and Jeremy Saz as Project Managers. Rusk joins from Maiden Lane where she served as a Junior Account Executive, providing account management services and working with a variety of performance analytics including interactive, mobile marketing, viral marketing and brand identity. Rusk holds a BA from San Francisco State University. Kung also joins from Maiden Lane where she worked as an Account Coordinator. She has a BA from The University of California, Berkley. Prior to joining, Cohen was Sales Account Executive at Winstar Interactive Media where she managed national client accounts and researched and analyzed clients' campaign objectives. Cohen holds a BS from The University of Rhode Island. Low was previously Senior Project Manager at PayPal, where he worked with internal cross-functional teams and external agencies to execute print and interactive materials. He holds a BS from San Jose State University. Before joining, Saz was Ad Traffic Manager at PlanetOut, where he coordinated, scheduled and programmed advertising creative, and acted as a project manager for various ad server issues. Saz holds a BS from Golden Gate University. Led by SVP, Group Director Drew Lipner, the Digital Media Measurement group is a team of specialists focused on the measurement and optimization of online, mobile, and other emerging media. Lipner commented on the new appointees: ‘I feel confident that each will make substantial contributions to furthering our client support capabilities.’ InsightExpress is headquartered in Stamford, CT, with offices in San Francisco, New York, and Los Angeles. In June, the firm launched the ‘Research Experience Monitor’ to help publishers of online surveys monitor, control and/or limit the frequency of survey invites on their sites. Web site: www.insightexpress.com . Printer-friendly version of this article. Email this article to a friend. Register for News emails