Toluna's Singham Joins Populus Data Solutions

UK-based fieldwork and data delivery firm Populus Data Solutions (PDS) has hired former Toluna exec Daniel Singham as Director of Business Development.

PDS runs an online panel, PopulusLive, as well as a CATI centre; and also offers dashboard / visualisation solutions. Last summer, the company launched a rapid response Opinion Influencers Panel, after developing a bespoke algorithm identifying 8% of the British public as being 'opinion influencers'.

Singham (pictured) joins after nearly six years at online community and survey tech provider Toluna, latterly as AD, Client Services. Before this, he worked for digital research and ad targeting platform Pureprofile as Senior Client Services Manager, and SSI as Client Services Manager, Australia.

In his new role, Singham will drive new business. Chris Atkins, PDS MD, comments: 'I am excited to welcome Daniel to the PDS team to lead our business development. I have known Daniel for many years and with his diverse operational and sales background, he is a great fit for what we stand for in terms of trusted data collection and delivery'.

Web site: www.populusdatasolutions.com .