Euro RSCG Discovery

August 18 2009

In the US, Euros RSCG Discovery – the data analytics and behavioral marketing arm of marcoms network Euro RSCG Worldwide – has appointed Wayne Kinch as Affiliate Sales Leader of its American Student List (ASL), the division which provides student and youth marketing data. Prior to joining, Kinch was Business Development Leader at Experian. He previously held positions at Acxiom, DIMAC Marketing Partners, ADVO and Chase. Kinch also founded National Demographic Research Corporation, and Data Publications. In his new role, he will be based in Mineola, NY, and will oversee ASL new business efforts and strategic partnerships, reporting to Bruce Wilkinson, SVP of Euro RSCG Discovery. ‘Wayne is a seasoned sales management expert with more than 25 years’ experience, who brings a wealth of knowledge in consultative selling, new business development and marketing to his position at ASL,’ said Zain Raj, CEO, Euro RSCG Discovery. ‘He will be a tremendous asset as we continue to build ASL's robust student marketing offering.’ Web sites: www.eurorscgdiscovery.com and www.studentlist.com . Printer-friendly version of this article. Email this article to a friend. Register for News emails