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uSamp
December 14 2011

 



Justin WheelerIn the UK, online sampling and technology company uSamp has appointed Justin Wheeler as Vice President and General Manager, to lead all global operations for its self-serve platform SurveyBuilder.

Wheeler joins with a background in creating, launching and managing online business service platforms. Most recently, he served as Director of Client and Media Operations at ad technology firm SpotRunner, where he helped build an online self-serve ad platform. Prior to this, he was a Market Analyst at Perfect Market Technologies and a Project Manager at Yahoo! Search Marketing. In the late 1990s, he helped launch the paid-search marketing platform GoTo.com, which was later re-branded as Overture Services before becoming part of the Yahoo! group.

In his new role at uSamp, Wheeler will oversee the firm’s recently launched SurveyBuilder DIY platform, which offers unlimited authoring and data collection with optional use of the company’s 6.5 million panellists.

CEO and co-founder Matt Dusig comments: ‘Throughout his career, Justin has proven adept at capturing market share and boosting profitability. His business acumen in the DIY technology space and his passion for turning social dialogue into quantifiable, actionable information is tailor-made for SurveyBuilder’s target markets.’

Web site: www.usamp.com .


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