US healthcare marketing research firm Roger Green and Associates (RG+A) has appointed Colin DiBenedetto as Associate Director – Research.
Headquartered in New Hope, Pennsylvania, RG+A offers research tools that utilize a variety of methods and insights for pharma, biotech and medical device companies in the US and international markets.
The firm conducts research with physicians, consumers, payers and regulators using proprietary quant and qual methods, and last September it launched DPS Tracker – a system based on its patient-centered Dynamic Practice Simulation (DPS) methodology.
DiBenedetto joins with more than six years’ experience in the pharma marketing research industry. Most recently, he worked as a Senior Study Director with Synovate Healthcare, prior to which he was a Project Director at Mapes and Ross.
‘Colin brings energy and enthusiasm along with a genuine passion for the discipline of marketing research,’ states President and CEO Roger Green. ‘His background and experience will strengthen and increase the depth of our research group.’
