Kadence International

July 21 2010

B2B specialist Kadence International has appointed Alena Rossini as an Insight Director at its Singapore office, tasked with extending the firm’s offering in the Asia Pacific market. As well as the Singapore office, Kadence International has offices in the US, UK, India, Malaysia, Indonesia and China. Rossini joins with ten years’ qual and quant research experience, eight of which were spent working for TRBi and HPI Research in the UK, and most recently for GfK NOP in London and Hong Kong. To date, she has worked in advertising, branding, customer loyalty and new product development research across a number of different sectors including telco, financial services and FMCG. ‘Alena will join the senior management team in Singapore and will be involved in developing the full service aspect of the business,’ states Piers Lee, MD of the Singapore office. ‘Her broad experience - gained from her involvement in studies covering a variety of industries in over 50 markets - combined with a passion for research means she is a valuable addition to our office.’ Web site: www.kadence.com . Printer-friendly version of this article. Email this article to a friend. Register for News emails