Symphony Advanced Media

January 27 2012

In the US, cross-platform ad measurement specialist Symphony Advanced Media (SAM) has appointed Pushp Kamal as Senior Vice President of Research and Andrew Kennelly as Vice President of Account Management. San Francisco-based SAM - which is part of IRI’s parent Symphony Technology Group – provides clients with an integrated view of consumer media consumption, purchase behaviors and brand attitudes. Kama previously held senior roles at Research International, Ipsos ASI and Millward Brown, leading market research teams to develop advertising research solutions. Kennelly has worked in marketing and media research positions both client- and agency-side, at firms including Coca-Cola, Chevron, Burke Inc., and Millward Brown. Most recently, he served as Director of Research at neuromarketing firm EmSense. SAM President and CEO Manish Bhatia (pictured) comments: ‘Pushp and Andrew’s experience and expertise strengthens SAM’s bench in delivering client-focused, value-add analysis and product innovation. Broadening our core team enable us to maintain the highest levels of research innovation and client services.’ Web site: www.symphonyam.com . Printer-friendly version of this article. Email this article to a friend. Register for News emails