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Online Panels
30/1/26
In Sydney, Australia, end-to-end survey research platform Conjointly has announced the launch of Brand Tracker, which automates brand performance reporting to provide statistically weighted brand funnel data on factors like awareness, consideration, purchase intent and preference. More.
Austin, Texas-based survey software company QuestionPro has promoted Eric Santos to Principal, Agency Partnerships. More.
In Amsterdam, AI-moderated qual research interview platform Tellet has appointed Yvette Huitema as Vice President, Business Development. More.
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Online Panels - Relevant Associations
 ACE - the Association Collaborative Effort
The objective of ACE is to ensure that all online panel researchers and users, no matter the industry segment or the association affiliation, share a set of understood and accepted process and performance guidelines for online research. The site has a detailed Glossary of online research terms.  The ARF's Online Research Quality Council The goal of the ARF ORQC is to provide knowledge-driven answers to client questions about the quality of online research. The site has a detailed Knowledge Sharing section to Build Online Research Quality.  ESOMARESOMAR is the world organisation for enabling better research into markets, consumers and societies. With 5,000 members in 100 countries, ESOMAR’s aim is to promote the value of market and opinion research worldwide. They publish guidelines for buyers of online panel called “26 questions to help research buyers of online sample” Web site: www.esomar.org |
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