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3/9/26
Article Headline
Posted: 3/9/26

Kantar's longtime Africa Insight MD Susannah Patton is moving to lead the Alcohol & Tobacco Industry group in the UK. She is replaced as Chief Commercial Officer for West, East & Central Africa (WECA) by Maria da Serra, and as Head of Kantar Africa Insight by Astrid Ricketts.

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Article Headline
Posted: 3/9/26

In California, the founders of research and advisory partnership The Media League (TML) have launched a new company, AI2 Insights, promising media and entertainment clients help in assessing what AI delivers for their business and 'where it is heading next.'

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Article Headline
Posted: 3/9/26

Chris Oatey has been promoted to global CEO at research agency 2CV. An eight-year veteran of the business, he returns to London after leading the Singapore office. He replaces longtime company leader Tim Blandford, who resumed the role on an interim basis in April.

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Article Headline
Posted: 3/9/26

A new package from London-based Shape Insight promises clients fast access to neurodiverse audiences. 'Untypical Minds' launches with access to audiences in the UK and US, and draws on Shape's experience of neurodiverse-specific-research methods.

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Also in today's news...

Article Heading

Comscore Adds Impact Measurement for ChatGPT Ads

Posted: 3/9/26

Comscore has added new features to its AI Intelligence solution, allowing users to measure the visibility of ad placements alongside chat responses, along with their impact on digital traffic, engagement and consumer behavior. More

Article Heading

New AI Data Platform Focuses on Accuracy

Posted: 3/9/26

A new platform developed by UK firm Askalytics allows users to ask questions about their business data in plain English, and makes multiple checks on its own answers before showing them. More

Article Heading

European Launch for Yahoo Campaign Optimization Tool

Posted: 3/9/26

Yahoo DSP has launched its In-Flight Outcomes (IFO) service in Europe, promising users the ability to optimize programmatic campaigns in real time, by connecting media to real-world business outcomes including purchasing. More

Article Heading

$50 million Funding Round for Research Platform Conveo

Posted: 2/9/26

In the US, consumer understanding software firm Conveo has secured a $50 million Series A funding round. Funds will help expand its US business and drive its evolution 'from a research tool into infrastructure the entire enterprise runs on.' More

Article Heading

Alchemer Debuts Feedback and Intell Platform Iris

Posted: 2/9/26

Alchemer has launched Iris, an AI-native customer feedback and intelligence platform combining data from surveys, reviews, reputation management and other customer listening channels. More

Recent Appointments

Recent Appointments...

The Trade Desk

Posted: July 17 2026

Independent ad tech company The Trade Desk has appointed Vinny Rinaldi as Vice President of Client Strategy & Growth, reporting to COO Vivek Kundra. More

Harlow Consulting

Posted: May 21 2026

Harlow Consulting, a custom research agency based in Harrogate, Yorkshire, has appointed Mary Meredith as a Research Manager, supporting mixed-methods research and evaluation services. More

Stagwell

Posted: May 21 2026

Marcoms group Stagwell has appointed former Omnicom / Annalect and WPP executive Dru Sil in the new role of Global Product Managing Director for its Stagwell Media Platform (SMP). More

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MR Events & Training Courses

MR Events and Training Courses

A selection of upcoming events & Training courses.

23/06/2026 UX360 Research Europe 2026 - Berlin
23/06/2026 IIEX Europe 2026 - Amsterdam
23/09/2026 IIEX AI 2026 - Virtual
21/10/2026 MRMW Europe Insight Summit 2026 - Berlin
27/10/2026 IIEx West - San Francisco
03/11/2026 Qual360 APAC 2026 - Singapore