

AI firm Simile has secured $100m in funding, to develop its prediction technology, whose applications range from forecasting consumer behavior to suggesting likely questions from analysts during company earnings calls.
Continue
Veteran US public opinion pollster Gallup announced this week it will cease its tracking of Presidential approval, after 88 years, with a spokesman saying the ratings 'no longer represent an area where Gallup can make its most distinctive contribution.'
Continue
Global research association ESOMAR has chosen past President Ray Poynter as Chair of its Professional Standards Committee (PSC).
Continue
In New York, Comcast Advertising has announced a partnership with travel and tourism data platform Adara to offer the sector 'deterministic-based measurement', at scale, for TV and streaming.
Continue
Manchester, UK-based MR operations support specialist Omnisis has enhanced its data collection capabilities with an upgrade to its PackSpin survey question type. The tool now allows participants to move, zoom in, and annotate 3D shapes and packaging. More

US-based entertainment tech company and studio Cineverse Corp is to acquire CTV monetization platform IndiCue, Inc., whose software helps publishers and streaming operators manage, optimize and grow their advertising revenue, while improving user experience. More

Cambridge, MA-based technology research and consulting firm Forrester has announced an 8.2% fall in revenue to $396.9 million, in the full year 2025. Adjusted net income was $22.2m, although the reported figure, including a large goodwill impairment charge, was a net loss of $119.4m. More

In the UK, synthetic audience modelling firm Electric Twin has secured $14m in funding, for international expansion and further development of its prediction technology, including new use cases. The raise includes a previously undisclosed $4m pre-seed round. More

In New York, AI visibility specialist Brandlight has announced $30m in Series A funding, with which to accelerate the development of its platform, and scale its business. More
Manon Lloyd has joined Kubi Kalloo as a Junior Consultant, bringing around six months of experience in academic and agency-side market research at 2CV. In her new role she will support the Kubi team on projects across social and commercial sectors. More
StackAdapt has appointed former Trade Desk SVP Business Development Katy Friday as Vice President for its Central region, joining its revenue leadership team. More
Former Impact Research employee Teo Valdes has joined London's Disrupt Insight as an SRE. More
| 25/02/2026 | Masterclass 2026 - Questionnaire Design - Online |
| 09/03/2026 | Dallas - Pre-Conference Mixer, TRC - Dallas |
| 10/03/2026 | MRS Annual Conference Social Mixer, TRC - London |
| 10/03/2026 | Succeet26 Networking Party, TRC - Wiesbaden / Frankfurt |
| 14/04/2026 | MRMW APAC Insight Summit 2026 - Singapore |
| 22/04/2026 | UX360 Research North America 2026 - Atlanta, USA |