

OzTAM, Australia's official video audience measurement body, is to conduct its first TV ratings contract tender in 25 years. Nielsen, which has been the ratings provider throughout that time, is expected to be one of the bidders.
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YouGov has launched a custom research product called Parallax, combining simulated data from individually mapped AI 'twins' with validation from real consumers - the latter collected via 'superfast' automated surveys.
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In Zurich, Switzerland, digital consumer insights company FlavorWiki has launched Global Product Insights (GPI), a new product experience intelligence platform helping food, beverage, and consumer goods companies with innovation decisions.
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London-based, independent social research agency IFF Research has launched a new Transport sector, adding to its ten existing areas of focus. Former employee Becky Cartmell rejoins to lead the new practice, which will help public bodies, operators and policy teams tackle transport challenges.
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In London, expanding MR ops specialist Research Clever has appointed Mona Blaute as Associate Director (Operations). More

Data management and integration specialist Adverity has launched Atlas, a solution helping AI tools to make sense of marketing data. Atlas forms a 'knowledge layer' between existing enterprise data warehouses and AI, providing the latter with 'context, governance and business understanding.' More

In the US, Integral Ad Science (IAS) has appointed Lidiane Jones as Chief Executive Officer, immediately succeeding Lisa Utzschneider, who has spent more than seven years in the role and will remain with the company as Special Advisor to the Board for the rest of the year. More

Ipsos has appointed Claire Charbit in the role of 'Head of CEO's Office', joining the Executive Management Committee and reporting directly to CEO Jean Laurent Poitou. More

In the UK, FIS Group has merged three of its research businesses - Food Innovation Solutions, Good Sense Research and Cambridge Market Research - to form a unified company offering insight, innovation and product testing for the food and drink industry, under the FIS Group name. More
Harlow Consulting, a custom research agency based in Harrogate, Yorkshire, has appointed Mary Meredith as a Research Manager, supporting mixed-methods research and evaluation services. More
Marcoms group Stagwell has appointed former Omnicom / Annalect and WPP executive Dru Sil in the new role of Global Product Managing Director for its Stagwell Media Platform (SMP). More
Panels and research tech firm Borderless Access has appointed Arun Kumar as Vice President, Business Development for APAC. He brings more than 22 years of experience in market research and data services in the region. More
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