

Human8 has announced leadership appointments across the UK and APAC, designed to leave the firm with 'a structure that helps brands act fast and think boldly.' Jane Bloomfield becomes MD for the UK, and Katie McClintock for APAC, while former ABN Impact CEO Maz Amirahmadi is retiring from the group.
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In the UK, professional body the MRS (Market Research Society) has appointed market and opinion researcher and political strategist Baroness Deborah Mattinson as its next President.
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Conversational AI research firm Hello Ara has launched an AI-based interface called The Whale, designed to bring research data and creative ideas together and allow teams to develop high quality visuals and materials backed by insights.
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Nielsen has appointed former TikTok and Omnicom / OMD exec Matty Lin as its APAC regional sales leader.
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B2B engagement solution firm Advantage Group International (AGI) is to launch Advantage LiveLens, described as 'a continuous client insight environment' for the CPG / FMCG sector, promoting continuous partnership and 'always-on intelligence.' More

Cross-platform, contextual media intelligence firm Precise TV has rebranded as Precisify, reflecting expansion beyond its original focus on YouTube, to offer a wider range of solutions across video, mobile gaming and influencer marketing. The London-based firm has also launched an agentic AI initiative, Precisify AI. More

British-based R&D product insight specialist Blue Yonder Research is to merge with Stateside partner and opposite number Curion. More

UK video audience measurement body Barb has announced the winners of its recent contract tenders for 2027-29. NatCen and RSMB will deliver its Establishment Survey and Ipsos its panel top-up recruitment. More

British MR agency Relish Research and the UK business of RED C have announced a full merger under the latter's brand. The firms became part of the same group in 2023. More
Harrogate, Yorkshire-based research agency Harlow Consulting has promoted Ellie Moore to Research Manager, and Kirsty Ainslie to Research Support & Operations Manager. More
In Canada, identity management and data collaboration platform Optable has appointed Crystal Jacques as Vice President of Sales. More
In the US, former Gongos and Human8 employee Eric Stinebiser has joined custom MR and consulting firm CMB as Controller. More
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