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Kantar has teamed up with Qualtrics to launch Kantar Experience Impact, a solution connecting customer experiences to brand strength, to guide clients' decisions about investment for growth.
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Auros - known until last week as UserTesting - has launched a service called AI Relationship Quality (ARQ), which benchmarks users' experience of a specific AI tool. The firm says ARQ extends the traditional AI evaluation model with the addition of human relationship elements like trust and affinity.
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STRAT7 has made its always-on intelligence platform Nucleus available to clients, as part of its launch of a 'New Standard' approach to tackling business challenges.
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Consumer panels Norstat has appointed Randall Beard to its Board of Directors, as it plans further international expansion and continued investment in technology, products and capabilities.
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Research tech firm Cursory Technologies has announced the transformation of its Brisk platform, from a survey automation solution into a broader ' ecosystem,' designed to support research teams through DIY, DIFM (Do It For Me), and expert-led end-to-end services. More
Advertising and commerce tech company InMobi has unveiled Mobius, a system which evaluates available ad options against a client-defined outcome, selects what runs, and measures results to inform subsequent decisions. More
On Device has launched an API for its brand lift data, promising clients direct access to data connecting advertising exposure with verified brand outcomes. More
Finnish company Comparables.ai, which provides intelligence for use in M&A deals and related areas of financial services, has raised $ 6 million in seed funding, with which to support geographical expansion and further develop its core AI engine. More
In the US, research platform aytm has launched the Bridge, an AI-based system taking users all the way from a natural language question to 'an answer teams can confidently act on,' - whether from a firm's existing stock of knowledge or (where this doesn't suffice) from research it designs and conducts itself. More
Independent ad tech company The Trade Desk has appointed Vinny Rinaldi as Vice President of Client Strategy & Growth, reporting to COO Vivek Kundra. More
Harlow Consulting, a custom research agency based in Harrogate, Yorkshire, has appointed Mary Meredith as a Research Manager, supporting mixed-methods research and evaluation services. More
Marcoms group Stagwell has appointed former Omnicom / Annalect and WPP executive Dru Sil in the new role of Global Product Managing Director for its Stagwell Media Platform (SMP). More
| 23/09/2026 | IIEX AI 2026 - Virtual |
| 21/10/2026 | MRMW Europe Insight Summit 2026 - Berlin |
| 27/10/2026 | IIEx West - San Francisco |
| 03/11/2026 | Qual360 APAC 2026 - Singapore |
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