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Presentation and Reporting Software
20/5/25
CSM Media Research has been chosen to provide the official ratings for television audience in Hong Kong, for the next six years. The new 'HKTAM' service will incorporate new PeopleMeter and content recognition technologies from Kantar, which is one of CSM's shareholders. More.
In Boston, US, Press Ganey Forsta has announced the appointment of Luke Williams, formerly of Ipsos, Qualtrics and Microsoft, as Chief Customer Experience and Research Officer. More.
Media measurement company VideoAmp has teamed up with search-based real-time insights firm Captify to provide clients with scalable, identity-based search lift measurement, linking household-level ad viewing with real-world search behavior. More.
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Presentation and Reporting Software
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The Software & Information Industry Association is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to companies which specialise in software and information products. Web site: www.siia.net/  ASC (The Association for Survey Computing) The ASC is closely linked with the Market Research Society and the Royal Statistical Society. It is the world’s leading society for the advancement of knowledge in software and technology for research surveys and statistics. Web site: www.asc.org.uk |
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