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Welcome To Chad
Country number
99
Selected MR Agencies

An Introduction to Chad

The area now known as Chad has been inhabited by significant numbers since the 7th millennium BC, and in the 1st millennium BC saw a series of states and empires rise and fall, focu'ed on controlling the trans-Saharan trade routes. The territory became part of French Equatorial Africa by 1920 and in 1960 gained independence, but a long-lasting civil war began in 1965. In 1979 rebels from the Muslim north conquered the capital and put an end to the south's hegemony, but they have continued to fight amongst themselves. See full country profile.

Latest Research News from Africa

Sep 11
In London, on-demand panel and sample company Innovate has appointed former dataSpring exec Rie Nagai as Managing Director, EMEA. Sep 11 2017
Aug 29
Kantar has named Karin Du Chenne as CEO of Insights in South Africa; Stephany Brewer as Chief Client Officer of Insights in Africa and the Middle East; Noeraan Hendricks as Transformation Director; and Gisela Seeley as Country Leader for Kantar Media South Africa. Aug 29 2017


3 current African jobs:

Account Manager, Johannesburg, $ salary not stated - (posted Aug 23 2017)
Account Director - Qualitative, Johannesburg, $ salary not stated - (posted Aug 23 2017)
Client Service Director, Johannesburg, $ salary not stated - (posted Aug 23 2017)
Know of an MR agency based in Chad? We don't - please get in touch


Fast Facts
Map of Chad
CAPITAL: N'Djamena
GOVERNMENT: Republic
AREA: 1,284,000 sq km
POPULATION: 10,758,945 (July 2011 est.)
MAJOR LANGUAGE: French, Arabic
Baked earth! Chad
Baked earth! Chad


Dusting off the Silver Screen Chad has only one cinema - the Normandy in Ndjamena - and it hasn't shown a film for over 20 years. However, two Chadian filmmakers (Issa Serge Coelo and Mahamat-Saleh Haroun), along with a fund of $2.1m, have led the charge to renovate this theatre and start showing movies again. Ironically, the closing of cinemas and the dearth of African films was the subject of Haroun's 1999 docudrama 'Bye Bye Africa', which was also the first Chadian feature film ever made.

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Chad in Profile

The area now known as Chad has been inhabited by significant numbers since the 7th millennium BC, and in the 1st millennium BC saw a series of states and empires rise and fall, focu'ed on controlling the trans-Saharan trade routes. The territory became part of French Equatorial Africa by 1920 and in 1960 gained independence, but a long-lasting civil war began in 1965. In 1979 rebels from the Muslim north conquered the capital and put an end to the south's hegemony, but they have continued to fight amongst themselves.

Recently, the Darfur crisis in Sudan has spilled over the border and destabilised the nation, with hundreds of thousands of Sudanese refugees in camps in eastern Chad; and the UNHCR has warned that a genocide like that in Darfur may yet occur in the country, one of the poorest and most corrupt in the world. Most inhabitants live in poverty as subsistence herders and farmers. Since 2003, crude oil has become the country's primary source of export earnings, superseding the traditional cotton industry.

Some Business and General Info

GDP: $17.36 billion (2010 est.) - $1,600 per capita (2010 est.) (PPP)

Religions Muslim 53.1%, Catholic 20.1%, Protestant 14.2%, animist 7.3%, other 0.5%, unknown 1.7%, atheist 3.1% (1993 census)

Currency: Central African Franc (XAF) - GBP 1 = XAF 746.25

Telephone Code: +235

Research Industry

To our knowledge, Chad's MR industry is no larger than its cinema industry...

Overview of Trade and Industry

The United Nations Human Development Index lists Chad as the seventh poorest country in the world - 80% of its population live below the poverty line. Years of civil war have scared away foreign investors and crippled the transport infrastructure, but since 2000 there has been major investment in the oil sector. The length of paved roads in the country has increased from just 30km in 1987 to 550km, but most roads remain unusable for much of the year and there is no rail network - Cameroon's railways are used to transport Chad's exports.

The great majority of the workforce is reliant on subsistence farming, while Chad's cities face serious infrastructure difficulties with only 48% of residents having access to potable water and only 2% to basic sanitation. There are only 14,000 fixed telephone lines in all of Chad - one of the lowest telephone densities in the world.

Oil, cattle, cotton and gum arabic were the main commodities exported from Chad in 2010 - $3.06bn dollars' worth were sent to the US (accounting for 89% of trade) and France. Imports totalling $2.6bn, mostly of machinery, industrial goods, food and textiles, came from countries including China, France, Cameroon, the US, Italy and the Ukraine.

My view
from...
Chad
Researchers Talk!
Have your say!
If you are a researcher based in Chad, in whatever capacity, then we would love to hear from you!

Email me:
laurence@mrweb.com

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