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22/6/17
Apptopia Hires Chief Data Officer
In the US, mobile app intelligence provider Apptopia has hired former DataXu exec Amit Phansalkar as Chief Data Officer. Continue
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June 23 2017Also Today...
June 23 2017
Research associations ESOMAR, AGOF and EFAMRO have combined with three broadcasting and publishing associations to form a new Coalition for Audience Measurement, supporting the EU as it considers reform of it ePrivacy Directive. More
June 23 2017
Nielsen has begun measuring ads on YouTube's mobile app, within its Digital Ad Ratings service, completing its cross-device coverage of YouTube viewing. For the moment, the service is available only in the US. More
June 23 2017
Marketing data specialist Acxiom has been issued five new patents for data processing and management technology, reinforcing its focus on people-based marketing and ethical data use. More
June 22 2017
US-based data collection group Schlesinger Associates has acquired Spanish full-service fieldwork agency BDI Research. Terms of the deal were not disclosed. More
June 22 2017
UK television broadcaster Channel 4 has appointed Ben Marsden as Head of Audience Research and Insight. He will take up the role in mid-July, replacing Leonie Hodge who is leaving to work as a consultant. More
June 22 2017
In the US, MR tech developer iModerate has launched a fast turnaround research approach called (iM)mediate, which promises to deliver insights in as little as five days. More
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