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Also Today...

March 31 2015
In the US, Sony Pictures has appointed former Nielsen NRG exec John Restall as Executive Vice President of Domestic Market Research, overseeing research for US theatres. More

March 31 2015
Retail data giant IRI has appointed former Hovis category exec Tim Dummer as UK Head of Grocery and Health & Beauty. More

March 31 2015
WPP-owned media agency MEC South Africa has appointed former Effective Measure MD Alan Morrissey as Head of Analytics & Insights. More

March 31 2015
Influencer engagement software developer Augure has raised $16m to finance expansion plans for its word-of-mouth (WoM) product, and to fund the opening of an office in New York. More

March 31 2015
London-based mobile ad tracking and app analytics start-up InstallTracker has raised $1m in seed funding, with which to launch its product, expand its team of developers, and open a 24/7 support division. More

March 30 2015
Nielsen has announced a strategic alliance with RetailNext, which provides in-store analytics for bricks-and-mortar retailers. Nielsen becomes RetailNext's preferred channel for its service, which uses cameras and mobile tech to track shopper activities. More