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  1.   * Goodbye EU, Hello Europe: What Brexit Means to Us  
  2.   TNS Probes the Mystery of 'Last Minute Swing'  
  3.   Marketing and Ad Chiefs React to Brexit  
  4.   Nielsen Completes Repucom Buy  
  5.   Pollsters and the EU Referendum: Tough Job, Fair Shout  
  6.   Apple Adding Bad Data to Give Good Privacy  
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Also Today...

June 28 2016
Publicis-owned full-service digital agency Razorfish has introduced a platform called COSMOS, which offers a combination of cognitive algorithms, data intelligence, and machine learning to help create brand experiences across all marketing touch points. More

June 28 2016
Cross-device ad targeting and analytics specialist Adelphic has appointed former Google and Apple exec Jacqueline Berg as General Manager of the Americas. More

June 28 2016
London-based brand measurement specialist TransgressiveX (TX) has launched a new division serving the banking, financial services and insurance markets. The new team is headed by Sarajit Mitra, who previously worked at HSBC as Global Head of Marketing & Customer Experience. More

June 27 2016
In Florida, USA, Forte Interactive and Big Couch Media Group have merged to create a new research and marketing agency, to be known as Achieve. More

June 27 2016
The EU and US have agreed changes to the Privacy Shield data protection framework. The revised version gives more detail on specific conditions under which US intelligence services might have to collect data in bulk, and introduces a new, independent privacy official. More

June 27 2016
Nielsen Book has announced that Sales Director Simon Skinner is to leave the business this week following structural changes in its Discovery & Commerce Solutions business. More