In Sweden, market research technology firm Dapresy has appointed former GfK NOP executive Anders Brogren as a Senior Advisor, to support the development and promotion of its Survey Manager Software-as-a-Service tool.
Founded in 1999, Dapresy has developed a market research management solution which spans the whole research process from data collection through to final information as a base for decisions and action plans.
Brogren has spent the past eight years at GfK NOP in London, latterly as Managing Director for GfK Roper with responsibility for measuring and evaluating global consumer trends. Prior to this, he worked for SIFO (TNS/RI) for 12 years, where he was responsible for the Brand & Consumer strategy division.
During his career, he has also held leading client-side positions with Swedish Match, Scandinavian Airlines, TNT and SCA as well as a consulting role at Boston Consulting Group.
Founded in 1999, Dapresy has developed a market research management solution which spans the whole research process from data collection through to final information as a base for decisions and action plans.
