Insight Hires Boost Samsung Team

Samsung Electronics Australia has made three hires for its corporate marketing team, adding considerable research and insight expertise.

Jai Sanderson joins as Corporate Communications Manager, with 17 years of blue chip marketing experience from firms including Reckitt Benkiser, Dairy Farmers and Cerebos Foods. His management responsibility covers sponsorship, PR, consumer insights and media.

Paul Croci joins as Corporate Research Manager. He brings thirteen years' MR experience and will work with the corporate marketing team on local market strategy in addition to managing the firm's research activities.

Grant Vandenberg, formerly of Colgate-Palmolive, Johnson & Johnson and Nestle, also joins in the new role of Retail Activation and Training Manager.

Head of Corporate Marketing Lambro Skropidis, quoted on www.current.com.au , comments: 'The broadening of the corporate marketing team demonstrates Samsung's growing presence in Australia and its continued commitment to building an iconic brand in this market.'

Web site: www.samsung.com/au .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.