UK-based data integration agency Cognicient has launched a system offering 'business intelligence for surveys', which enables companies to view the insights gathered from their research in a single interface.
Cognicient's software is designed for managing and extracting fresh insight from existing research data. Its new 'Link BI' solution complements the firm's existing 'Link Manager' software, to help users analyse and distribute their data. One of the firm's existing clients is already using the system to bring all their brand data together using Link Manager, and then using Link BI to deliver reports across brands and markets.
'With Link BI we are now able to deploy the benefits our Link clients have enjoyed in a more flexible way,' explained CEO Mike Page. 'With this, we are now ready to provide the link between the research and BI communities for our existing clients, and also provide an easy way for everyone to begin to deploy this proven capability to their advantage.'
Web site: www.cognicient.com .
All articles 2006-20 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.