SSI Debuts Country Metrics Tool

Sampling solutions specialist SSI (Survey Sampling International) has introduced a new interactive tool called SSI ClicKnowledge, designed to deliver metrics on 30 countries through colourful maps and tables.

Features include demographic insights such as population, age, gender and income breakouts, as well as statistics such as market research spend per capita.

Country rankings - including global competitiveness and network readiness - are also available.

In addition, the resource provides details on all SSI's 28 global online panels, while containing links to information resources such as white papers, webinars and podcasts.

Researchers can use the tool to choose the information they need and how they want it displayed - ie, one metric across multiple countries, several metrics within the same country, or a world map of all country information.

The new tool has its own web site at www.ssiclicknowledge.com while the firm is online at www.surveysampling.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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