UK-based global agency Kadence International has launched what it describes as the first Hong Kong viewing facility located within easy reach of the central business district (CBD).

Kadence says the new facility boasts skyline views across the city and harbour area and will minimise travel time and logistical organisation, making it easier for respondents to participate in focus groups during lunch breaks and after work, and helping to research b2b and consumer groups that are hard to reach and engage. An extension of the firm’s Hong Kong office, the venue is available either for standalone use or as part of wider Kadence projects.

Matthew Coulter, Research Director of Kadence China, comments: ‘At present, many focus groups involving business professionals working in the area require travel time or are located in hotels, which is expensive and unreliable due to availability issues.’

Clients can view sessions remotely or on-site, with an option for simultaneous translation, using FocusVision technology and live web streaming.

Kadence also has office in the USA, India, Singapore, Indonesia and Malaysia. Web site: www.kadence.com .

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