TNS Man Takes Over Digital at Ipsos AsiaPac

Ipsos today announced the appointment of Bernice Klaassen as its Asia Pacific Regional Director for Digital. He was previously Global Director for Digital at TNS.

Klaassen will be based in Singapore and will lead Ipsos' Asia Pacific digital strategy efforts, overseeing development of the digital platforms and new business relationships.

Lifeng Liu, CEO of Ipsos in Asia Pacific, says Klaassen's expertise will help the company 'translate' its current offering into a 'unique blend' of high-tech Internet expertise and traditional market research. David Richardson, MD of Ipsos Asia Pacific, adds: 'Ipsos recognizes the importance of Digital area for our clients and we are committed to help them leverage on this. I am delighted that Bernice, one of the best talents in the Digital practice, has joined Ipsos to help us on this.'

Web site: www.ipsos.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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