Sawtooth Hires Chrzan to Head Analytics Team

US-based software developer Sawtooth Software has hired industry veteran Keith Chrzan as Senior Vice President, to head its Analytics division and provide analytical support and consulting services to existing software customers.

Founded in 1983, Orem, Utah-based Sawtooth Software develops quant analysis and interviewing tools for the market research industry.

Chrzan (pictured) joins with nearly 30 years' marketing science experience gained at a variety of client, supplier and consulting companies. Most recently, he spent 10 years at Maritz Research, where he latterly served as SVP/Chief Research Officer in charge of the marketing sciences division and developing new design and analysis products.

Prior to this, Chrzan managed the marketing sciences department at IntelliQuest, and he held client side appointments in the consumer packaged goods industry at Bayer and in the medical diagnostics industry at Boehringer Mannheim Diagnostics. He also ran his own consulting firm Exponential Marketing Analytics, which specialized in research for pharmaceutical, biotech and medical diagnostics clients.

Sawtooth Software's President Bryan Orme comments: 'Keith has a gift for tackling difficult analytical tasks and yet communicating the results with such clarity that the entire process resonates with less technical clients as well as serious stats people. No question that Keith brings keen leadership and needed bandwidth to our Analytics practice.'

Web site: www.sawtoothsoftware.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.