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Actuate Buys Predictive Analytics Specialist Quiterian

October 23 2012

US business intelligence firm Actuate has acquired Spanish software company Quiterian, which provides visual data mining, social media analytics and predictive analytics. Terms of the deal were not disclosed.

Pete Cittadini and Josep ArroyoSilicon Valley-based Actuate is the founder of the BIRT open source project, which is used by 1.5 million developers around the globe to build and deliver business and consumer research.

Founded in Barcelona in 2003, Quiterian offers an advanced analytics solution called Quiterian Analytics, which pulls in data from multiple sources including the web and social media, e-mails and user firms' CRM and other systems and helps to identify targets and segment customers.

Actuate says Quiterian fits very well into its core business, while strengthening its ability to help end users identify insights derived from any data source. Through the acquisition, Quiterian Analytics will be integrated into Actuate's flagship product, ActuateOne, and will be renamed BIRT Analytics.

Pete Cittadini, President and CEO of Actuate, comments: 'By acquiring Quiterian, we're taking analytics and visual data mining technologies that have demonstrated traction in Spain to the rest of the world via our direct, OEM and partner channels. The firm's technology is applicable to every one of our customer's business intelligence, performance analytics and customer communication management deployments and it is going to generate a lot of interest.'

The Quiterian team of engineers, data scientists and innovators will join Actuate's existing staff, along with founder and CEO Josep Arroyo who becomes Actuate's VP of BIRT Analytics.

Web sites: www.actuate.com and www.quiterian.com .

All articles 2006-18 written and edited by Mel Crowther and/or Nick Thomas.

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