Former Cint Director Joins Fresh Squeezed Ideas

Toronto, Canada-based marketing research firm Fresh Squeezed Ideas has appointed former Cint Director Lindsay Veling as Vice President of Marketing and Business Development.

Co-founded by John McGarr and Karen McCauley, Fresh Squeezed Ideas delivers customer and employee research, with specialist knowledge of anthropology, ethnography, semiotics and iconography, to help clients develop marketing initiatives, brand strategy and new products.

Veling (pictured) joins from sample marketplace company Cint, where she latterly served as VP Global Quality and earlier worked as Acting MD for North America. Prior to this, she was Client Development Director at Research Now, managing the UK sales team; a Senior Researcher and Lecturer at UCL; and a Researcher at the London School of Economics.

In her new role, Veling will drive new business development and oversee the company's marketing efforts.

McGarr comments: 'Bringing Lindsay on board is a major step forward in the growth of our business. We will have many more announcements to come as she helps develop our business across North America.'

Web site: www.freshsqueezedideas.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.