firefish Hires in New York and London

Consumer specialist firefish has appointed former TLE exec Dee Campbell as Research Manager in its New York office, while in London Yimen Lee joins as Associate Director and Heather Williams as Research Manager.

firefish, which also has offices in Amsterdam, offers both qualitative and quantitative research, and boasts a specialist kids and family division called The Pineapple Lounge. The company has just posted an 18% increase in group revenue for the past fiscal year.

Campbell joins from TLE (The Leading Edge) in New York, where she spent several years as an Account Manager. US MD Liam Daley comments: 'It's exciting to have Dee bring her creative and strategic thinking across both qualitative and quantitative disciplines. We know she'll be a major part of our success here, helping us spread the unique firefish positioning of Insight, Ideas and strategy to US brands and companies.'

Healthcare specialist Lee joins from Hall & Partners, while Williams previously served as a communities specialist at Vision Critical.

Web site: www.firefish.ltd.uk .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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