Telmar Debuts SurveyTime Media Insights Tool

Advertising software and services specialist Telmar has launched a new tool called SurveyTime, allowing planners to pull data from multiple sources and convert it into presentations in real time.

Founded in 1968, US-based Telmar offers software for survey analysis, data integration, media planning and optimization. The new tool has been developed to enable planners to analyze syndicated, proprietary or integrated data sources, of any size; and re-weight integrated media studies on the fly for dynamic analysis.

Company President Corey Panno (pictured) comments: 'Planners no longer have to choose between speed and depth in information. We've created one program that's simple to learn and operate, and pulls robust targeting insights from multiple databases instantly.'

Web site: www.telmar.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.