Sampling Specialist Joins MRops

Global operations firm MRops has hired Chris Fabber as Senior Vice President Sample Solutions.

The company was launched in January 2007 to provide 'global end-to-end market research operations services' and now has six offices in locations including Hong Kong, London and Philadelphia.

Fabber (pictured) brings to the company more than a quarter century of sampling expertise, having played leadership roles building and managing sampling solutions for companies including GfK, InsightExpress, TNS-NFO and The NPD Group. At GfK, Fabber consolidated the different panel assets of the group in North America; and at TNS, he oversaw panel operations, panel technology and management.

MRops CEO Ian Kiernan, who worked with him at TNS and the NPD Group, comments: 'High quality sample has a tremendous impact on the overall quality and accuracy of the data that we deliver to our clients. With Chris on board, our strategy is to take our sampling strategy to the next level.'

Web site: www.mrops.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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