Major New Funds for Integral

With rapid growth and new product development in mind, New York-based digital media measurement firm Integral Ad Science has raised another $27m in funding, and has agreed a debt facility of $40m from Silicon Valley Bank.

The funding round was led by Sapphire Ventures, and also included Cross Creek Advisors and existing investors August Capital, Pelion Venture Partners and Atlas Venture. Nino Marakovic, CEO and Managing Director of Sapphire Ventures, will join the Integral Ad Science board.

Integral doubled staffing in 2014 and says it expects to double again by the end of 2015. Headquartered in New York, it has three further US offices and seven more in Australia, Asia and Europe, including the recently opened Paris and Tokyo locations.

CEO Scott Knoll says Sapphire Ventures' expertise in marketing tech makes the latest round 'especially exciting' and will 'undoubtedly help shape the future' of the company and its impact on the industry.

Web site: www.integralads.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.