Livefyre Expands to Canada

Social media marketing firm Livefyre has opened a sales office in Toronto, to support 'increasing demand' for social media solutions among Canadian customers.

Based in San Francisco, Livefyre provides a platform which manages comments sections on blogs and news sites, and also helps marketers manage and curate content and discussions on the web. In February marketing data giants Adobe and Salesforce joined a $47m injection of funding for the firm.

Livefyre has now appointed former Oracle and LinkedIn exec Steve Frappier (pictured) as Executive Account Director, to support the delivery of service to clients across Canada. Commenting on the launch, Frappier said: 'Livefyre is having significant success as the demand for social depth solutions continues to be increasingly critical for a successful digital marketing strategy. A Canadian presence is a critical part of accelerating this growth long-term'.

Web site: www.livefyre.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.