Shopper Marketer Ron Magliocco Joins Survey.com

Retail and shopper marketing veteran Ron Magliocco has joined NYC-based on-demand retail intelligence provider Survey.com as Chief Customer Officer.

Founded in 2012, Survey.com uses mobile technology and a team of more than 325,000 retail merchandisers across North America to deliver real-time, in-store intelligence and merchandising on a crowd-sourced platform.

Magliocco (pictured) joins from WPP shopper marketing agency Geometry Global, where he served as SVP, Group Account Director; before which he was the Global Shopper Marketing lead for WPP-owned J. Walter Thompson. Earlier, he led shopper marketing insights and execution at Ryan Partnership, where he created a unified shopper marketing offering across insights and research, strategy, creative, activation and analytics teams. Earlier he worked at Tracy Locke agency, and in client-side roles at the National Football League and Coca-Cola North America; and he began his career at IRI.

Commenting on the appointment, CEO and founder Panos Bethanis said: 'Ron and I have worked together as client and solution provider since I launched Survey.com in 2012. Together, we will continue to transform how brands of all sizes monitor, evaluate and respond to the dramatic shifts in the retail landscape'.

Web site: www.survey.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.