Daily Research News Online

Cint - technology that transforms and accelerates how companies gather insights

Most viewed items
in the last week...

  1.   Salesforce Adds AI with Einstein Analytics  
  2.   Prosper Launches Alibaba Shopper Intelligence Service  
  3.   Mobile Ad Firm Verve Buys Germany's matchinguu  
  4.   Ferrero Opens Innovation Hub in Singapore  
  5.   FieldBox Opens Viewing Facility in Croydon  
  6.   comScore Drops CTO Role in Restructure  
Each ( * ) indicates > 1,000 views
Select a region below...
  • UK
  • USA
  • Asia
  • Australia
MrWeb UK
MrWeb Asia
MrWeb Australia

Voxpopme Adds Affectiva Emotion Analysis

January 10 2017
UK-based mobile video MR specialist Voxpopme has partnered with US emotion measurement specialist Affectiva to enable clients to analyse facial expressions in new and existing video feedback.

Rana el Kaliouby and Dave CarruthersAffectiva's Emotion AI will be integrated into the Voxpopme platform, to deliver metrics and understanding of the subtleties of facial expressions across the latter firm's projects. Rana el Kaliouby, Affectiva co-founder and CEO, says her firm's emotion recognition technology is perfectly suited to Voxpopme's video research approach and will enable researchers using its technology to search and filter all videos by specific emotions, derived from the facial expressions of hundreds of respondents.

Dave Carruthers, Voxpopme CEO, adds: 'We've always championed the emotional element of consumer videos as the true driver of action, and so the decision to collaborate with Affectiva was an easy one. The combination of Voxpopme's video analysis platform and Affectiva's emotive analysis capabilities will bring our clients closer to their customers' stories and provide an even greater experience when establishing insights with video'.

Web sites: www.voxpopme.com and www.affectiva.com .