Gongos Partners with CX Firm Customerville

US-based research firm Gongos, Inc. has partnered with customer experience (CX) tech specialist Customerville to create 'turnkey' CX solutions for major companies.

Customerville's Technology Stack uses behavioral science and blends 'conversational' survey design with live dashboards, powering real-time customer feedback platforms in more than 20 countries. This will be combined with Gongos' expertise and understanding of the customer journey, including analytics and innovation groups. The research firm will help users to pinpoint customer pain, identify gaps between brand promise & experience, and help organizations design activation plans to enhance customer lifetime value.

Gongos President & CEO Camille Nicita (pictured) comments: 'If we can help organizations empower their frontline with activation plans equal to stakeholder strategies, we've enabled them to truly operationalize customer centricity'. Customerville founder & CEO Max Israel adds: 'Over a decade ago, we started in the CX space with the idea of placing real-time customer information in the hands of employees through technology. Over time, it became our siren call to blend exceptional design and behavioral science with this technology to ensure people felt their voices were being heard'.

Richard Scionti, Customer Experience practice lead at Cambiar, has been instrumental in building the partnership, the firms said.

Web sites are at www.customerville.com and www.gongos.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.