Retargeting Tech Firm RTB House Opens in India

Retargeting technology company RTB House has opened an office in India, where it has appointed Kshitiz Randhir Shori to lead regional operations.

Headquartered in Warsaw, Poland, the company offers technology allowing any online store, brand or manufacturer to profile e-shoppers and run campaigns with personalized messages. In 2015, it opened an office in Moscow, and last year it expanded to Latin America, with the opening of an office in Sao Paulo, Brazil, as well as the MEA region, Australia and New Zealand.

Randhir Shori (pictured) joins from retargeting company Criteo, where he was Director of Sales for India. He has more than fifteen years' digital advertising experience, from companies including Opera Mediaworks, One97 Communications, Vserv.mobi and Jivox.

Jakub Ratajczak, MD APAC, explains: 'The Indian digital economy has the potential to become the world's third-largest within the next decade. We're happy to welcome Kshitiz on board. He's experienced and motivated to help us develop and execute long-term strategies within the new market'.

Web site: www.rtbhouse.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.