TGI Launch in East Africa

TGI has recently announced that it is to launch in Kenya, Uganda and Tanzania. TGI studies in these three markets will be conducted under licence by Nairobi-based Consumer Insight, with fieldwork due to start imminently.

According to Ndirangu wa Maina, MD of Consumer Insight,' TGI is even more exciting to us because it perfectly compliments our company's vision of being the African research agency that knows Africa better than any other.'

Paul Dickinson, TGI international director added 'East Africa was the next logical extension, but there is definitely more to come. We are also looking at Egypt and Nigeria, where we already have a possible research partner.'

This new move brings the total number of countries in the TGI Global network to 57.

For further information visit www.tgisurveys.com

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.