Funds for Retail Predictive Platform Daash Intelligence

In Miami, retail markets predictive intelligence platform Daash has closed a $2.75m seed investment round, for use in honing its predictive intelligence platform and scaling go-to-market efforts across multiple CPG categories.

The round was led by Silicon Road Ventures and New Stack Ventures, with participation from Red Bike Capital, Willow Growth Partners and OpenSky Ventures.

First developed within tech and brand incubator 100.co, Daash offers proprietary technology pulling in data from multiple sources to give brands insights around their market dynamics - this includes identifying which competitors are gaining or losing market share, and understanding the factors driving such trends. Uses include new product development, fine-tune of marketing strategies and optimization of channel sales efforts, and target customers include smaller CPG brands.

CEO and co-founder Philip Smolin (pictured) says more than twenty leading brands already license the platform, and adds: 'By identifying emerging market trends and product performance earlier than other brands, they are creating a clear competitive advantage'.

Web site: www.daash.co .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.