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NIQ Hires for UK&I Managing Director Role

September 2 2025

Global consumer intelligence firm NIQ has appointed Julian Crane as its new Managing Director, UK & Ireland, replacing Rachel White who has been promoted to APAC Regional President.

Julian CraneCrane (pictured) worked for only two previous companies in around thirty years of FMCG and beauty industry experience. He spent nine years as Business Unit Director - Grocery at First Drinks Brands, a joint venture between William Grants & Bacardi, before leaving in 2006 to join consumer products company Henkel. He spent more than a decade as Sales Director for Henkel Beauty Care Retail, and for the last six and a half years served as General Manager UK & Ireland at Henkel Consumer Brands Hair Professional, based in Hemel Hempstead, UK.

Quoted on www.grocerytrader.co.uk , NIQ's Regional President Western Europe Emilie Darolles states: 'The UK & Ireland is not only one of our fastest-growing markets but also a key driver of innovation across Europe. With his extensive leadership experience and record of delivering sustained growth, Julian is exceptionally well placed to lead the next phase of our journey in the region. His appointment reflects our continued commitment to investing in top talent to ensure we deliver the insight and partnership our clients need to succeed in a rapidly changing retail environment.'

Web site: www.niq.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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